Kodak No.1 Circular Snapshots

Today, we take photography for granted. Anyone can take a photograph simply by pressing a button. Yet, it was not always so simple.

The invention of photography was announced in 1839, but during its first fifty years taking a photograph was a complicated and expensive business. In 1888, all this was to change following the appearance of a camera that was to revolutionise photography. Popular photography can properly be said to have started 120 years ago with the introduction of the Kodak.

The Kodak camera was the invention of an American, George Eastman (1854-1932). It was a simple, leather-covered wooden box – small and light enough to be held in the hands. Taking a photograph with the Kodak was very easy, requiring only three simple actions; turning the key (to wind on the film); pulling the string (to set the shutter); and pressing the button (to take the photograph). There wasn’t even a viewfinder – the camera was simply pointed in the direction of the subject to be photographed. The Kodak produced circular snapshots, two and a half inches in diameter.

The Kodak was sold already loaded with enough paper-based roll film to take one hundred photographs. After the film had been exposed, the entire camera was returned to the factory for the film to be developed and printed. The camera, reloaded with fresh film, was then returned to its owner, together with a set of prints. To sum up the Kodak system, Eastman devised the brilliantly simple sales slogan: ‘You press the button, we do the rest.’

From :

National Media Museum

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Lomo Wall – The Museum of London is collaborating with Lomography

“Opening on 13 July 2012, the LomoWall will be the culmination of a series of analogue photography workshops looking at the themes of ‘inspiring’ and ‘achieving’. The workshops were open to amateur, analogue photographers of all abilities, and encouraged participants to use inspirational Londoners and their view of London in its Olympic year as their subjects.

A selection of photographs from the workshops, along with other submissions, will become part of a giant LomoWall display spanning the Museum of London’s entrance hall and extending outside. Forming a mosaic from thousands of colourful analogue photographs, the LomoWall can be enjoyed up-close, or viewed from afar to see a fascinating abstract artwork in its own right.

You can submit your best analogue photographs of London in the lead up to the 2012 Olympic and Paralympic Games to lomowalluk@lomography.com for possible inclusion in the exhibition. The LomoWall designers will pick the best images to be exhibited. For more information about submissions visit the Lomography UK website.

The LomoWall is open from 13 July 2012 until January 2013, entry is FREE.

In partnership with
Lomography logo

http://www.museumoflondon.org.uk/London-Wall/Whats-on/Exhibitions-Displays/LomoWall.htm